The seemingly earnest popularity of these videos, especially...

The seemingly earnest popularity of these videos, especially among younger users, is part of an untethering of video content from coherent meaning that seems to be happening on short-form video apps. It feels like the longer people make videos for an algorithm the more the videos start to degrade into just random visual stimuli, which is unnerving, but also kind of interesting.

www.joshbeckman.org/notes/454179065